Episode 5

The Biggest Content Mistake I see Beauty & Wellness Brands making right now...

Published on: 4th June, 2025

If your content looks good but your sales feel… stuck?

This episode is for you.

We’re digging into the most common mistake beauty and wellness brands make with their content — and spoiler alert: it’s not your product, and it’s not the algorithm.

It’s the fact that your content is doing one job when it should be doing five.

✨ In this episode, I’m breaking down:

  • Why “every post selling something” is silently killing your engagement
  • The quiet content fatigue your audience is feeling (but not saying)
  • What layered, strategic content actually looks like for beauty brands
  • How to shift out of panic-posting and into content that connects + converts
  • What the S3 System™ does to change all of this — fast

Whether you’re a founder still figuring out your rhythm or a brand that’s tired of feeling invisible online — this is a mindset and strategy reframe you didn’t know you needed.

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About the Podcast

Get in My Chair Podcast
This isn’t your average beauty biz podcast — it’s the one the industry’s been missing.

The Get In My Chair Podcast is where real-deal beauty pros, creatives, and salon owners come for the fresh take on strategy, content, and client connection — straight from someone who actually knows what it’s like behind the chair.

Hosted by Kylie Clayborne, this show blends modern marketing with real talk, creative energy, and the kind of honest conversations the beauty industry needs right now.

From solo episodes to guest interviews, you’ll get a mix of smart strategy, tangible takeaways, and the permission to do things differently.

🎧 Pull up a seat — because in this chair, it’s all about building something beautiful and sustainable.