Episode 3

Clean the Space, Clean the Brand

Published on: 8th May, 2025

If you’ve ever stood behind the chair and dropped your comb into that mysterious blue Barbicide, you know the feeling: reset, refreshed, and ready for the next client.

But what about your brand?

In this episode of The Get In My Chair Podcast, we’re taking it back to the basics — not your beauty skills, but your branding. Because just like your tools need a deep clean between clients, your brand needs regular clearing too: visually, energetically, and strategically.

Through a story that every stylist knows by heart — the ritual of Barbicide — Kylie's drawing a bold line between the physical space you keep and the digital presence you show. If your content feels cluttered, your message feels fuzzy, or your vibe just doesn’t hit like it used to… it might be time to clean the brand.

This is about more than fonts and filters. It’s about clarity, connection, and creating a brand that reflects who you really are now — not the stylist you were 3 years ago.

📌 In This Episode:

  • What Barbicide has to do with branding (yes, really)
  • How your brand energy affects your bookings more than you realize
  • Signs it’s time to reset your presence — online or in-person
  • A permission slip to evolve your brand without burning it all down

Follow on IG: @itskylieclayborne

Website & freebies: www.kylieclayborne.com

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About the Podcast

Get in My Chair Podcast
This isn’t your average beauty biz podcast — it’s the one the industry’s been missing.

The Get In My Chair Podcast is where real-deal beauty pros, creatives, and salon owners come for the fresh take on strategy, content, and client connection — straight from someone who actually knows what it’s like behind the chair.

Hosted by Kylie Clayborne, this show blends modern marketing with real talk, creative energy, and the kind of honest conversations the beauty industry needs right now.

From solo episodes to guest interviews, you’ll get a mix of smart strategy, tangible takeaways, and the permission to do things differently.

🎧 Pull up a seat — because in this chair, it’s all about building something beautiful and sustainable.